Recent Academic Honors

Inducted as the Fellow of the American Marketing Association, 2017.

Recognized, as the inaugural 2016 Routledge – Taylor & Francis/SMA Distinguished Scholar Award at the 54th Annual SMA Conference in Atlanta, GA.

Recognized as the Hagler Fellow by the Texas A&M University Institute for Advanced Study (for the period of 2016 – 2019). (The first marketing academic to receive the honor.)

Recognized as the Chang Jiang Scholar by the Chinese Ministry of Education at Huazhong University of Science and Technology (HUST), Wuhan, China, 2016 (for the period of 2016 – 2019) for a consecutive three-year term.

Recognized as the Advisory Professor, the highest honor given by Huazhong University of Science and Technology (HUST), Wuhan, China, for the period of 2016-2019.

Recognized as the 2016 Distinguished Professor, the highest honor given by Huazhong University of Science and Technology (HUST), Wuhan, China for significant contributions as the Chang Jiang Scholar (2013-2016).

Recognized as the Mays Dean’s Distinguished Scholar at Texas A&M University, College Station, Texas, 2016. Winner, the 2016 Donald R. Lehmann Award for the Best Paper published in the Journal of Marketing/Journal of Marketing Research in a 2-year period (2014 – 2015).

Invited as Keynote Speaker to the 2016 India4US Forum, Atlanta, GA. Finalist, the MSI/ H. Paul Root Award for the paper published in Journal of Marketing in 2016 that best contributes to the practice of Marketing.

Invited as a Faculty Scholar to the 2016 American Marketing Association’s Doctoral Consortium, University of Notre Dame, Notre Dame, Indiana.

Invited as a Keynote Speaker to the Thought Leaders in Service Marketing Strategy Conference, HEC, Jouy-en-Josas, France.

Invited as a Keynote Speaker to the 2016 European Marketing Academy Conference (EMAC), Oslo, Norway. Invited as a Keynote Speaker to the 5th International Research Conference in Marketing, University of Strathclyde, Glasgow, Scotland. 5

Winner, 2016 ISBM-Wilson-Sheth Foundation Award for Long Term Impact in B2B Marketing. (Based on the papers published in top marketing journals)

Recognized as the ISB Senior Fellow, Indian School of Business, Hyderabad, India 2015.

Winner, Editor’s Choice Award for the Best Paper published in the Journal of Interactive Marketing in a five year period (2010-2014).

Winner, S. Tamer Cavusgil Award for the Best Paper published in the Journal of International Marketing in 2014

Invited as a Faculty Scholar to the 2015 American Marketing Association’s Doctoral Consortium, London Business School, London, England

Winner, AMS Cutco/Vector Distinguished Marketing Educator Award for the 2015 AMS Annual Conference, Denver, Colorado.

Recognized as the Lee Kong Chian Fellow to the Singapore Management University, Singapore.

Invited as a Faculty Scholar to the Inaugural AMS Doctoral Consortium, Denver, Colorado, May 2015.

Runner-up, Davidson Award for the 2015 Davidson Award for the Best Paper Published in the Journal of Retailing in a 2-year period(2013-2014)

Invited as a Faculty Scholar to the 2015 AIM-American Marketing Association’s Doctoral Consortium, Institute of Management Technology Dubai, Dubai.

Winner, Donald R. Lehmann Award for the Best Paper published in the Journal of Marketing / Journal of Marketing Research in a 2-year period (2012-2013).

Invited as a Faculty Scholar to the Doctoral Consortium in Services Marketing at the Frontiers in Services Conference Miami, FL.

Invited as a Keynote Speaker to the 2014 Shopper Marketing and Pricing Conference
Stockholm School of Economics, Stockholm, Sweden.

Invited as a Faculty Scholar to the 2014 American Marketing Association’s Doctoral Consortium Northwestern University, Evanston, IL.

Finalist, the Harold H. Maynard Award for the paper publishes in Journal of Marketing in 2013 for the best contribution to the theory of marketing.

Winner, 2013 Outstanding Service Excellence Award,
J. Mack Robinson College of Business, Georgia State University

Invited as a Keynote Speaker to the 2013 Marketing E.D.G.E. Research Summit
Chicago, IL.

Recognized as the Chang Jiang Scholar by the Ministry of Education in China, 2013.

Invited as a Keynote Speaker to the 2013 Annual Conference of Emerging Markets Conference Board
Nelson Mandela Metropolitan University, Port Elizabeth, South Africa.

Invited as a Keynote Speaker to the 2013 Emerging Markets Conference Board Doctoral Consortium
Nelson Mandela Metropolitan University, Port Elizabeth, South Africa.

Invited as a Faculty Scholar to the 2013 American Marketing Association’s Doctoral Consortium
University of Michigan, Ann Arbor, MI.

Invited as a Keynote Speaker to the 2013 5th IIMA Conference on Marketing in Emerging Economies
Indian Institute of Management-Ahmedabad, Ahmedabad, India.

Finalist, the MSI/ H. Paul Root Award for the paper publishes in Journal of Marketing in 2012 that best contributes to the practice of Marketing.

Invited as a Keynote Speaker to the 2012 International Marketing Conference
Indian Institute of Management-Lucknow, Lucknow, India.

Invited as a Keynote Speaker to the 2012 International Marketing Conference: MARCON
Indian Institute of Management-Calcutta, Calcutta, India.

Invited as a Keynote Speaker to the 2012 University Speaker Series
Pontifical Catholic University of Parana, Brazil.

Invited as a Faculty Scholar to the 2012 American Marketing Association’s Doctoral Consortium
University of Washington, Seattle, WA.

Invited as a Keynote Scholar to the 2012 Chinese Marketing Scholars Forum
University of Hong Kong, Hong Kong, China.

Winner, 2012 Outstanding Author Contribution Award by the Emerald Literati Network Awards for Excellence for the best paper published in the Review of Marketing Research.

Winner, 2012 Outstanding Teaching Excellence Award, J. Mack Robinson College of Business
Georgia State University, Atlanta, Georgia.

Winner, 2012 Paul D. Converse Award for achievements and contributions to the Customer Lifetime Value (CLV) body of work
(Lifetime Achievement Award #8).

Won $25,000 in research grant awarded by the Center for Asian Consumer Insights, Singapore for the research on “Diagnosing Brand Preference in Asian Markets” in 2012.

Invited as the Keynote Speaker to the 2011 World Marketing Forum, Global Marketing Network, Accra, Ghana.

Invited as a Faculty Scholar to the 2011 American Marketing Association’s Doctoral Consortium
Oklahoma State University, Stillwater, OK.

Winner, 2011 Sheth Foundation/Journal of Marketing Award for making long-term contribution in the field of marketing and marketing theory.

Winner, 2011 Sheth Foundation/Journal of Marketing Award for the Best Paper Published in the Journal of Marketing between 2002 and 2006.

Finalist, the Harold H. Maynard Award for the paper published in Journal of Marketing in 2011 for significant contribution to marketing theory and thought.

Winner, 2011-2012 Gary L. Lilien ISMS- MSI Practice Prize
University of Maryland, Washington D.C

Winner, 2011 Outstanding Research Excellence Award, J. Mack Robinson College of Business
Georgia State University, Atlanta, Georgia.

Winner, the Donald R. Lehmann Award for the Best Paper published in the Journal of Marketing / Journal of Marketing Research in a 2-year period (2009 – 2010).

Winner, the Robert Buzzell Award for paper published by the Marketing Science
Institute in 2010 that best contributes to the practice of Marketing.

Recipient of the 2010 DMEF Robert B. Clarke Outstanding Educator Award for
Lifetime Contributions to Direct and Interactive Marketing.
(Lifetime Achievement Award # 7)

Invited as a Faculty Scholar to the 2010 American Marketing Association’s Doctoral Consortium
Texas Christian University, Fort Worth, TX.

Finalist, 2009- 2010 ISMS- MSI Practice Prize
Massachusetts Institute of Technology, Cambridge, MA.

Winner, the MSI/ H. Paul Root Award for the paper published in Journal of Marketing in 2009 that best contributes to the practice of Marketing.

Finalist, the MSI/ H. Paul Root Award for the paper published in Journal of Marketing in 2009 that best contributes to the practice of Marketing.

Finalist, the Harold H. Maynard Award for the paper published in Journal of Marketing in 2009 for significant contribution to marketing theory and thought.

Winner, the Davidson Award for the Best Paper published in the Journal of Retailing in 2009.

Recipient of the 2009 AMA Retailing SIG Lifetime Contributions Award for his contributions to Retailing, Summer AMA Educators’ Conference, Chicago, IL.
(Lifetime Achievement Award # 6)

Recipient of the 2009 AMA Marketing Research SIG Churchill Lifetime Contributions Award for his contributions to Marketing Research
Summer AMA Educators’ Conference, Chicago, IL.
(Lifetime Achievement Award # 5)

Recipient of the 2009 AMA Foundation 25 Years’ Career Contributions Award for his contributions to Marketing Thought and Practice
Summer AMA Doctoral Consortium, Atlanta, GA, June 2009.
(Lifetime Achievement Award # 4)

Finalist, the Harold H. Maynard Award for the Best Paper published in the Journal of Marketing in 2008 for significant contribution to marketing theory and thought.

Recognized as the ISBM Faculty Fellow
Penn State University, State College, PA, August 2008.

Invited as a Faculty Scholar to the 2008 American Marketing Association’s Doctoral Consortium
University of Missouri, Columbia, MO.